U.S. sales of the PlayStation 3 more than doubled in the weeks after the company slashed the video game console's price $100 and launched a low-end model, Sony Corp. CEO Howard Stringer told The Associated Press Wednesday...
The price cut and new model make the PS3 more competitive against Nintendo Co.'s Wii and Microsoft Corp.'s Xbox 360 as the holiday season opens, Stringer said...
Sony said it had been selling between 30,000 and 40,000 consoles per week before the October 18 price cut from $599 to $499 of the 80 GB model.
Sales rose to 75,000 in the week of October 29, reflecting both the lower price of the high-end model and the introduction of a 40-gigabyte model for $399 on November 2, the company said. And it was the following week that sales hit 100,000, according to Sony.
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