Tuesday, August 26, 2008

$11K Coffee Maker

The Clover, which runs about $11,000, makes one cup at a time and aims to coax each of the hundreds of flavors known to reside in the average coffee bean. In addition to brewing a complex flavor, the by-the-cup versatility means a wider array of beans can be used -creating a top shelf coffee menu of sorts.

tarbucks says the system is "one of the most significant innovations in coffee brewing since the introduction of the espresso machine" and says its introduction of the system with some small-batch beans is a "key initiative in transforming the company."...

"We committed to our customers that we would reinvent coffee, and once they taste coffee brewed from the Clover, we know they will want to come back for more," Aimee Johnson, vice president of Starbucks Strategic Coffee Initiatives, said in a statement.

read the CNN story

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