Blu Ray Wins

Toshiba said Tuesday it will no longer manufacture HD DVDs, effectively ending the long-running battle with the rival Blu-ray for a dominant high-definition format.

Toshiba said it made the decision to cease developing, manufacturing, and marketing HD DVDs after "recent major changes in the market." It promised to continue offering support and service for all existing Toshiba HD DVD products.

"We carefully assessed the long-term impact of continuing the so-called 'next-generation format war' and concluded that a swift decision will best help the market develop," Toshiba President and Chief Executive Atsutoshi Nishida said in a news release.

Toshiba's HD DVD business has been suffering recently with a string of major retailers and rental companies announcing their preference for Blu-ray, developed by Sony.

read the CNN story

Blu-Ray is Defeating HD-DVD

National discount retailer Wal-Mart announced Friday that it had decided to only sell Sony's Blu-ray hi-definition movie discs, and will phase out Toshiba's competing HD-DVD formatted discs over the next several months.

Wal-Mart said that by June, its 4,000 Wal-Mart and Sam's Club stores would sell only Blu-ray discs and Blu-ray hardware players. Blu-ray and Toshiba's HD-DVD format are not compatible.

"We've listened to our customers, who are showing a clear preference toward Blu-ray products and movies with their purchases," said Gary Severson, Wal-Mart's Senior Vice President of Home Entertainment in a statement.

read the CNN story

It appears this is one of the final nails in the coffin for the HD-DVD format.

HD-DVD v. Blu-ray: Is the Battle Over?

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