Subway Passes McDonald's

It's official: the Subway sandwich chain has surpassed McDonald's Corp. as the world's largest restaurant chain, in terms of units.

At the end of last year, Subway had 33,749 restaurants worldwide, compared to McDonald's 32,737...

Subway, which surpassed the number of McDonald's in the U.S. about nine years ago, expects China to eventually become one of its largest markets. The sandwich shop only has 199 restaurants in China now, but expects to have more than 500 by 2015.

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Why McDonalds Sucks

Starbucks or McDonald's

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Burger Price War?

Burger King Corp., in a move that could ignite a fast-food discounting war, plans to test a $1 double cheeseburger that would challenge one of McDonald's Corp.'s best-selling items.

"It is our belief that the dollar double cheeseburger is the most powerful weapon our competitor has to continue their growth and steal disproportionate share from the category," a note emailed to Burger King employees and franchisees from the company's chief marketing officer said in disclosing the test.

The nation's No. 2 hamburger chain, in terms of sales and number of restaurants, said it will feature a larger double cheeseburger than McDonald's at a heavily discounted rate in three unidentified U.S. markets early next year.

from the Wall Street Journal

Coffee Sales Driving McDonald's Growth

McDonald's Corp., the world's largest restaurant company, said October sales rose 6.9 percent as consumers bought more cinnamon rolls and coffee in the U.S....

McDonald's has posted monthly sales gains the past 4 1/2 years by adding iced coffee and lattes to two-thirds of its U.S. restaurants to compete with Starbucks Corp....

The company started selling a stronger coffee blend in 2006 to win customers from Starbucks, the world's largest coffee chain. McDonald's is testing an expanded beverage lineup, including lattes...

Global revenue increased 10 percent to $17 billion, McDonald's said in a regulatory filing Oct. 19.

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Once again conumers are benefiting from competition